We all know the industry is changing. AI is reshaping some traditional bookkeeping and accounting tasks, and expectations around non-financial data are evolving just as quickly. Firms are thinking about new ways to add value, even though we all recognise the core work isn’t disappearing anytime soon.
Progressive firms are moving beyond compliance and automation to uncover new ways to support clients, and carbon accounting is one of the most visible, high-impact opportunities. Whether clients are navigating new regulations, fielding questions from customers, employees, or investors, or simply trying to do the right thing, they’ll be looking to their advisors for help.
And importantly: you don’t have to do it all.
Even if your firm isn’t offering a full carbon service, you can still create real value by pointing clients in the right direction before they ask recommending software, sharing trusted resources, or making warm introductions.
What matters most is that your clients know: you’ve got their back.
Because when a client asks, “Do you know anything about carbon accounting?” — no firm wants to say no. And no firm wants to risk that client turning to someone who can say yes.
Worse still? No firm wants to find out their client never even asked in the first place and went elsewhere 'because why would my accountant know anything about this?'
Sumday provides the mechanism to support your clients through this.